Core Value Examples: Whole Foods

Our purpose is to nourish people and the planet

1. We sell the highest quality Natural and Organic Foods.
We appreciate and celebrate great food.

2. We satisfy and delight our customers.
Our customers are the lifeblood of our business and our most important stakeholder

3. We promote team member growth and happiness.
Our success is dependent upon the collective energy, intelligence, and contributions of all of our team members.

4. We practice win-win partnerships with our suppliers.
We are part of an interdependent business ecosystem.

5. We create profits and prosperity.
We earn profits every day through voluntary exchange with our customers.

6. We care about our community and the environment.
We serve and support a local experience, and practice and advance environmental stewardship
— Whole Foods' Core Values