Value Any Business by Assessing Marketing? Ex-Gartner Analysts Breaks Down The Bottleneck

Former Gartner analyst and CEO of Octain, Clare Price reveals how marketing assessment can unlock hidden business value and eliminate growth bottlenecks. In this interview, Clare shares her proven framework for evaluating and improving marketing systems to drive business valuation. Discover:

• The 3 marketing principles that drive value (not just revenue)

• Why 75-95% of buyer journeys happen before they contact you

• The #1 messaging mistake killing your conversions

• 5 key metrics for profitable growth

• How to build sustainable growth vs. rollercoaster revenue

Clare breaks down her systematic approach covering market visibility, customer targeting, brand differentiation, and strategic channel selection. Whether planning an exit or seeking growth, learn how to transform marketing from a cost center into your biggest value driver. Perfect for business owners, exit planners, and growth-focused leaders.